In today's marketplace, trust is everything—especially when it comes to sustainability. In this thought-provoking article, GECA CEO Josh Begbie shares a personal story highlighting how even well-intentioned environmental claims can fall short and why third-party verification is essential for building lasting credibility. This is a must-read if you're making sustainability claims about your products or services.

GECA is proud to showcase that fourteen of our standards are recognised by the Green Building Council of Australia (GBCA) under their Responsible Product Framework for the Green Star Buildings V1 rating tool—a testament to our enduring commitment to sustainability in the built environment.

At GECA, we’re thrilled to celebrate the recertification of 18 outstanding licensees who continue to meet our rigorous sustainability standards. These businesses span a variety of sectors, from cleaning products, personal care, textiles and furniture to building materials and waste collection services, showcasing the diverse ways GECA certification positively impacts people and the planet.

At GECA, we’re passionate about empowering professionals and individuals to make informed choices for people and the planet. If you want to recharge this summer while expanding your understanding of sustainability – we’ve got you covered! From actionable strategies to groundbreaking innovations, we’ve curated 11 essential reads to inspire your journey toward a better future.

On World Ecolabel Day 2024, GECA and Eco Choice Aotearoa are proud to announce a landmark Memorandum of Understanding (MoU) between the two Global Ecolabelling Network (GEN) members. This agreement streamlines the certification process for companies seeking to demonstrate sustainability leadership in Australia and New Zealand.

On World Ecolabel Day 2024, GECA and Eco Choice Aotearoa are proud to announce a landmark Memorandum of Understanding (MoU) between the two Global Ecolabelling Network (GEN) members. This agreement streamlines the certification process for companies seeking to demonstrate sustainability leadership in Australia and New Zealand.

GECA is proud to be an industry partner of the 36th Banksia National Sustainability Awards! Entries are now open for individuals, organisations, and initiatives making a profound difference in Australia's sustainability landscape.

GECA applauds Australian bus operator Busways for impressive environmental gains through new sustainable cleaning practices implemented at 19 Busways sites in New South Wales and South Australia.

Today, the ACCC published eight principles to help businesses ensure that environmental marketing and advertising claims about their products or services are clear and accurate and do not mislead consumers.

At GECA, we know it is essential to be clear and precise when making environmental claims to ensure people can confidently make informed decisions. We've published a new position statement aligned with current best practices on making recycled content claims.

Armstrong Flooring is the first to achieve a GECA Claim Authentication for their Cove Fillet product as part of the VinylCycle Label.

InfraBuild has gone through the rigour of a third-party assessment to show that their reinforcing bar and reinforcing mesh products are better for people and the planet. They are the first ever to certify under GECA's Steel & Steel Products ecolabel standard!

InfraBuild has gone through the rigour of a third-party assessment to show that their reinforcing bar and reinforcing mesh products are better for people and the planet. They are the first ever to certify under GECA's Steel & Steel Products ecolabel standard!

The Australasian Waste and Recycling Expo (AWRE) is returning to Sydney in 2023, and we're excited to be exhibiting at the premier event for Australia's waste, recycling and resource recovery sector. Come and visit us on 26 - 27 July at the ICC Sydney.

GECA is an industry partner of Design Show Australia 2023, with GECA certified products and services highlighted at the event this June in Melbourne.

When we design a product for durability, with options provided for maintenance and repair, the product's lifespan is prolonged, reducing waste and keeping materials and products in use for longer. The problem is that many modern products are designed so you can't fix them.

We all want the best options for our children, including their bedding. So, we're thrilled to announce the launch of our brand-new standard for Infant Mattresses!

Local and international circular economy leaders will take to the stage at this year’s inaugural Circularity conference. This new circular economy event, brought to you by Planet Ark’s ACE Hub, will delve into the latest research and real-world case studies to drive actionable change towards a more circular future in the Asia Pacific.

We're proud to be an Industry Partner of Design Show Australia, the nation's largest and most significant exhibition for interiors, architecture and fit-out solutions – and home to Australia's Next Top Designer showcase and the prestigious Design Editor's Choice Awards.

GECA's primary purpose is to create solutions for sustainable consumption and production. One critical part of this is to assess the main drivers and threats in the Australian building sector and explore how we can catalyse the reduction of carbon emissions.